• 專業概況
• 所屬院系
• 中國學生入學要求
• 課程信息

專業概況

在這里學什么？

The Foundation Year in Business is offered as an entry route to a business degree for those who don't yet meet the entry requirements for degree-level study.

The Foundation Year in Business is taught by the same lecturing staff who teach on our degree courses and you are taught in small group seminars, workshops and lectures. You will be able to develop transferable skills in business, communication and problem-solving. You will enrol on a four-year course, which includes the one-year foundation course. If you complete this year successfully you progress directly onto one of our three-year degree courses in this subject area. Overview Effective marketing is essential to every successful organisation – and our BA Marketing is the ultimate stepping-stone to an exciting career across a range of disciplines. You’ll follow in the footsteps of graduates who have pursued careers in all areas of marketing, including marketing research, product development, brand management, integrated marketing communications, and retailing at companies including Bardingtons, Prem International School, IKEA, a number of local authorities, and the NHS. As part of our Business School, you’ll develop your critical thinking, and gain the tools and knowledge needed to successfully navigate the professional marketing field. You’ll also have the flexibility to tailor your marketing degree with a range of optional modules – from brand management and consumer behaviour, to market insight and digital marketing – that will complement your personal interests and career goals. You'll work on a consultancy project with a brief set by industry professionals and develop practical solutions in response. How is the BA Marketing taught? Your core knowledge will be gained at lectures, including some by guest speakers, and consolidated through workshops, seminars, presentations, case study analyses and online learning, as well as one-to-one tutorials. You will work on different projects – including some with professional clients – do group work, take part in class discussions and put together a portfolio of what you have learned. You are encouraged to supplement this with your own reading. In your final year, you will have the option of undertaking your own research project. Assessment You will be assessed through both exams and coursework, including projects, written assignments, presentations and case study analyses. Students will have the opportunity to give feedback on each other’s work. Careers Our BA Honours Marketing course prepares you for a wide range of marketing careers or for further study at postgraduate level. A marketing degree opens up a whole range of career opportunities, with an average starting salary of ￡26,000. Our graduates pursue careers in all aspects of marketing including marketing research, product development, brand management, integrated marketing communications and retailing and have progressed to work for companies such as Bardingtons, Prem International School, IKEA, a number of local authorities, the NHS or they have set up their own business. Graduates from this course have successfully gaining employment in the following roles: Marketing Assistant, Academic Assistant, Account Executive, Junior Copy Writer, Photographic Assistant, Sales Adviser, Junior Business Development Adviser, Junior Advertising Account Manager.

所屬院系

進入哪個院系學習？ Marketing and Enterprise

中國學生入學要求

為來自中國的學生設計 Students need to have successful completion of China High School Graduation Certificate with a minimum average of 75 for entry to most of our undergraduate courses

課程信息

學制：全日制(4 年)

學費：￡14,000.00 (￥ 125,264) /年

開學時間：2022十月20日

申請截止日期：

留學地點：Hendon CampusThe Burroughs,London,Barnet,NW4 4BT, England